Write Notions
Write Notions
WELCOME TO Write Notions, Inc.
Write Notions, Inc. is your home for copywriting services and author marketing services. Words are power and writer Kristin Wallace wields them with expertise. An experienced advertising professional of over 15 years, Kristin can provide creative, conceptual, effective writing services for all your advertising and marketing needs.
A multi-published author and marketing expert, Kristin can also help authors
create a unique brand and market their books.
How can
Write Notions, Inc. help you?
Or do you…
• Need to create your author brand and online presence,
including website development and social media
channels?
• Need help finding your target readers and developing a
marketing plan?
• Need help maintaining your social media channels,
creating content or with blog writing?
• Need assistance with self-publishing endeavors?
Do you…
• Need an experienced advertising professional
who understands the creative process, from creative
brief and conceptualizing to finished piece?
• Need creative copywriting that works for branding,
marketing and advertising, including brochures,
print ads, TV/Radio, web sites, and more?
• Need effective, engaging content for blogs and
social media channels?
Copywriting Services
Copywriting is an art form that is often underappreciated. Most people think it’s easy…
Until they try it. You want your advertising efforts to communicate a strong message
and reflect your brand. Copywriting is not just words on paper. It’s strategy, concept and
communication. It’s big ideas boiled down to one distinct message that motivates
someone to do something, whether it’s to buy your product/service or support your cause.
This is what Write Notions, Inc. (and Kristin Wallace) can do for you.
Kristin’s Professional 411:
Education
Studied copywriting at (Miami Ad School) one of the country’s leading schools for creative advertising professionals. In addition to the original Miami location, the school has campuses all over the world, including: New York, Minneapolis, San Francisco, Buenos Aires, Madrid, Sao Paolo & Sydney.
Experience
Over 15 years in the advertising industry
with experience in all facets of marketing, including: creative development, branding, marketing, grassroots, web and social media.
Ad Agency Experience
10 years as Senior Copywriter at a boutique agency where I worked with the creative team to develop multi-media campaigns for a wide variety of clients.
Industries have included:
Automotive • Banking/Financial • Christian Organizations
e-cigarettes • Entertainment • Healthcare • Insurance • Natural Gas • Non-Profit Organizations • Real Estate • Retail • Sports • Telecommunications • Travel
Clients have included:
• American Advertising
Federation of Miami
• Amigos For Kids
• Centene Corporation –
• Medicare Advantage Plans
• in Arizona, Florida, Georgia,
• Ohio, Texas & Wisconsin
• Christian Care Ministry
• Dadeland Mall
• Discovery Networks
• Entrust Insurance
• Estrella Insurance
• EWM Realtors
• Florida City Gas
• Florida Yachts
• International (FYI)
• Greater Miami Convention
• & Visitors Bureau
• HCA Hospitals: Aventura
• Hospital and Medical Center,
• Kendall Regional Medical
• Center, HCA Southeast Florida
• HealthSouth Rehabilitation
• Hospital of Miami
• Keyes Company Realtors
• Kreps DeMaria Public Relations
• MetroPCS
• Miami Marlins
• Ocean Bank
• Radisson Seven Seas Cruises
• Royal Caribbean Cruise Line
• Sea World
• Sir Pizza Restaurants
• Simply Healthcare
• Tamiami Chrysler Jeep
• Tenet Hospitals: Coral Gables
• Hospital, Hialeah Hospital,
• Palmetto General Hospital, Tenet
• South Florida Hospitals
• The Children’s Trust
• The Peabody Hotel
• The Village at Gulfstream Park
• VaporFi electronic cigarettes
• Windjammer Barefoot Cruises
• World Vision
Mediums:
Annual Reports • Articles • Booklets • Brochures • Direct Mail • eblasts • Flyers • Grassroots Marketing • Internal/Employee Communications Newsletters (employee & community) • Online Banners • Pamphlets • Presentations (powerpoint & printed), Press Releases/Media Alerts
Print Ads • Radio • Speeches • TV • Video Scripts • Viral Marketing • Website …AND MORE
Social Media Management for Facebook, Twitter, Instagram, Pinterest & blogging
Let’s Talk Pricing:
Every job is unique, with different needs. For this reason, fees are estimated by the job. Before we start working,
I will provide an estimate based on the work you need. Contact me today and get started.
writenotions@gmail.com
Author Marketing Services
“Marketing is what you do. Branding is what you are.”
Those in the publishing industry talk a lot about book marketing, but I believe you really can’t market effectively until you figure out who you are as an author. Who you are will dictate how you market.
I also believe you should concentrate on branding yourself as an author rather than a single book or series. You might be writing one thing now, but in a couple years you might switch genres. Your overall writing voice probably won’t change, but the genre will.
“We don’t sell film…
we sell memories.” Kodak
Author branding is about telling the reader “who you are” and what
they’re going to get when they pick up one of your books. Brands sell
an experience.
Using established advertising principles I can help you create an author
brand that will HELP YOU
• Understand who you are as an author
• Identify your target readers
• Establish a visual representation of your brand
• Create a tagline that will help you build your author brand
• Develop the look of your website & social media channels
• Develop a marketing plan
Contact me to discuss pricing for Author Brand Development
Note: If you want to see an example of the branding I did for my own author website, visit KristinWallaceAuthor.com
Social Media Services
• Need help maintaining social media channels
such as Facebook, Twitter & Instagram?
• Need help coming up with blog ideas?
• Need help writing blogs?
• Need web-friendly graphics created?
I can help with all of that.
Social Media Services Price:
We can negotiate hourly, weekly or monthly fees
Virtual Author Assistance • Development of printed promotional materials
Assistance with self-publishing endeavors • Public Relations (Press Release writing)
Services priced hourly, weekly or monthly $$
(Graphics: Though I am not a graphic designer I do know several
talented and reasonable designers who will work with me/us)
Writing Portfolio
Billboard for a hospital
branding campaign.
Billboard for a hospital
branding campaign.
Billboard for a hospital
ER campaign.
Billboard for a hospital
ER campaign.
The Peabody Hotel is famous
for the ducks that live in the lobby fountain. This ad announced they
were named “Best US Hotel Chain”.
Print ad promoting the cruise
line’s Alaska itinerary.
Print ad for a client pitch to
a luxury yacht broker.
Print ad for the Christian Care Ministry, promoting the non-profit organization’s healthcare sharing program.
Billboard campaign promoting
small business loans.
Print ad that was part of a client pitch.
Print ad that was part of a client pitch.
Print ad that was part of a client pitch.
Print ad announcing the newest ship
for Raddison Seven Seas Cruises.
Print ad for Amigos For Kids non-profit organization as part of their Blue Ribbon Month Campaign
against child abuse.
Print ad for Amigos For Kids non-profit organization as part of their Blue Ribbon Month Campaign
against child abuse.
Print ad for a new wine
brand, Nuestro Tiempo.
Print ad that was part of a client
pitch to MetroPCS store owners.
Brochure promoting online
safety for children.
Print ad that was part of a client
pitch to MetroPCS store owners.
Brochure promoting online
safety for children.
TV spot promoting the new Marlins Ballpark in downtown Miami.
Kristin Wallace is the president and founder of Write Notions, Inc. A USA TODAY Best Selling, multi-published author, she is 15-year veteran of the advertising industry, with a background as a copywriter. She has a Bachelor of Arts in Theatre from Florida State University and a degree in Copywriting from Miami Ad School. Over her career, Kristin has worked on accounts that have included: Miami Marlins baseball team, Discovery Networks, The Peabody Hotel, Radisson Seven Seas Cruises, Sea World, MetroPCS and several hospitals. She writes inspirational romance and women’s fiction filled with “love, laughter and a lead of faith”. Her popular series include the Covington Falls Chronicles and Shellwater Key Tales. Kristin is a member of Romance Writers of America (RWA) and its local chapter, Florida Romance Writers. Visit Kristin’s author website at http://KristinWallaceAuthor.com
About Kristin Wallace
TV spot for a popular South Florida pizza chain.
Let’s Talk…
Call (305) 662-8993 or leave a note
Contact me and let’s talk about what you want and how I can help you.
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